Monday 18 March 2013

Circulation

Sparkle World : 78,816 - % change y/y: 20.7 - Sold copies: 78,816
- This magazine may have increased in sales for reasons such as girls reading at an earlier age to boys, to increase their ability, or that young girls is a large demographic. 

Top of the Pops : 78,352 - % change y/y: -20.1 - Sold copies: 78,352
- The decrease of sale for this music magazine may be caused by an increase in competition or lack of interest in the magazine. 

Kerrang! : 40,203 - % change y/y: -6.6 - Sold copies: 39,950
- Decrease in sales, perhaps, because of increased competition, change in music genre or loss of interest. 

What Car? : 72,384 - % change y/y: -11.8 - Sold copies: 72,273
- Perhaps, less sold because of higher/better competition. Not a huge drop in sales though. 

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